Company profile
| Company name | Green Foods Atsumi,Ltd. |
| Head Office | 3-35-7 Kawasaki-Ku Kawasaki City Kanagawa 210-0834 |
| TEL: 044-288-7616 / FAX: 044-288-7652 | |
| Established | June 1 ,1988 |
| Capital | 8,500,000 yen |
| Direct management store | Otukemono Kei Oshimakamicho Branch Otukemono Kei Wataridashincho Branch Otukemono Kei Higashiterao Branch Green Foods Atsumi |
| Online shop | https://www.kei-kimuchi.jp/ |
| Top management | President and CEO Kazuyuki Atsumi Director Noriko Atsumi Director Akemi Atsumi |
| Business Area | Fruit and vegetable wholesale Making and selling of kimchi and pickles/td> |
| Main client | Life corporation Keikyu department store Takashimaya department store Mitsui Fudosan commercial management corporation Sogo Co., Ltd. / Seibu department store Saikaya Co., Ltd. Tokyoseika Co., Ltd. Rakuten Co., Ltd. Razona Kawasaki plaza / Kawasaki Azeria Yokohama building railroad station building corporation JAPAN FOODS Co., Ltd. Sendai Fujisaki department store Kagoshima Yamakataya department store |
| Cooperation store | □Franchise contract special agent
Otukemono Kei Togoshi Ginza Branch Otukemono Kei Kamata Branch □Sales cooperation store Kanakubi Store(Noge,Yokohama) |
Company history
| 1957(Showa 32) | The father of current president Kazuyuki Atsumi, Koujirou Atsumi, operates “Kawasaki Food Center KK” with his siblings. |
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| 1987(Showa 62) |
Establishment of “Green Foods Atsumi YK.” Green Foods Atsumi sells produce as an independent grocery store and wholesales produce for business use. |
| 1991(Heisei 3) |
Current president Kazuyuki Atsumi joins the company. Kazuyuki visits markets in person, building up produce evaluation know-how as a produce purchaser. Additionally, during the shrinking of the wholesale market due to the decline of Yamasaki’s Korea Town’s shops, he meets with sales contact and Yakiniku restaurant head chef Masaru Shirono and tries the kimchi he made. With the desire to preserve the kimchi of the Yamasaki Korea Town he had loved from his youth, he decides to sell an original kimchi. |
| 2003(Heisei 15) |
September First “Otsukemono Kei” store opens in Kawasaki’s Wataridashin-cho. Current president Kazuyuki Atsumi and craftsman Masaru Shirono begin sales together as a kimchi specialist store in a small shop. For three years, sales lag, but slowly craftsman Shirono’s kimchi becomes well known. The small shop that hardly anyone visited grows by word of mouth. Then, thanks to coverage by local magazines, it becomes known as a shop that always had long lines and television coverage increased. Afterwards, by opening a store on the major online sales site “Rakuten Market,” orders come in from all over the country, with the online shop growing until it captures the number one rank on Rakuten. |
| 2009(Heisei 21) | Current president Kazuyuki Atsumi becomes President and CEO. |
| 2011(Heisei 23) |
January Previous president Koujirou Atsumi passes away. |
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September Second “Otsukemono Kei” store opens in Kawasaki’s Oshimakami-cho. It is equipped with an 81-foot workshop area and a separate shopping area. “The Original! Satisfying Squid Kimchi” becomes a hit product in online sales for three months straight. |
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November Wins the first championship at the first Kawasaki Ultimate Kimchi Grand Prix. |
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| 2013(Heisei 25) |
August Otsukemono Kei franchise shop opens in Shinagawa-ku, Togoshi Ginza. |
| 2014(Heisei 26) |
June Otsukemono Kei franchise shop opens in Kamata. “Festival Troop” is created in response to requests to sell at special events from department stores and others. The current president’s wife, Akemi Atsumi, is became as Festival Supervisor and begins independent sales expansion. |
| 2018(Heisei 30) |
February Third “Otsukemono Kei” store opens in Yokohama’s Tsurumi-ku. The company’s Chinese Cabbage Kimchi is recognized as a Famous Kawasaki Product by the city of Kawasaki. |
| 2019(Heisei 31) |
April Otsukemono Kei Kimchi is recognized as one of Kanagawa’s Select 100 Famous Products by Kanagawa Prefecture. |